SCT © - Sales Competence Training

There is no such thing as „customers“! Not „the customers“! As if they were some unfamiliar creatures.

What does exist is people, neighbours, friends, just like you & I. So we start from our own expectations and fulfil them. This is difficult enough, but manageable!

„Customers turn into buyers when we address them as humans!“

Let us lead our counterpart to a decision that he cannot reach on his own. He will be thankful and return!

SCT © - Programme of measures

With a consistent SCT © programme of measures we secure a critical advance for you towards other sales organisations.

1. Step: Basic SCT ©

  • Targeted steps towards conclusion of contracts
  • Initiation of relations: pre-requisite for a successful conversation
  • „Guiding“ questions
  • Demand-oriented argumentation of benefits
  • Guaranty of conclusion by employing the CoiX Method
  • Customer Loyalty tools
  • Established formulation suggestions and conversational techniques

Training methodology: intensive presence training, video analysis and individual feedback. Sales coaching for the trade.

Further steps: advanced SCT ©, concerning subjects such as:

  • Difficult situations, customer complaints, up / cross selling, product news